Incorporating new thinking into our canon

I’m very interested in this book “Just Start” and the authors’ “Act, Learn, Build, Act Again” model. From the world of successful serial entrepreneurs, the authors bring us a new way of making our way through an increasingly unpredictable world. 

For those of us who have been teaching business or marketing strategy for a long time, I ask – are you ready for some disruption? I believe it’s time to teach these alternative models to our students if we want to truly equip them to lead and succeed professionally and personally. So – let’s get this into our canon.

I suggest you start with the free chapter 1 download and check it out. Get some buzz going.


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